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"BAD" Buck-A-Day Campaign

"BAD" Buck-A-Day Campaign


The BAD Campaign is a 30-day communications campaign that asks employees to focus on cost reduction from the ground up.

Our objective is to find a way for your employees to reduce costs by at least a dollar a day. The BAD campaign fosters an environment that is more receptive to change and improvement and, thereby, cutting costs. 


Our cost reduction customer service training campaign boosts employee morale and increases productivity across the board, all while lowering expenses to the tune of millions of dollars in annual savings! If you did not think this was possible before, let us tell you, it is!


Our BAD campaign has been successfully implemented at over 2,000 organizations of many kinds, from hospitals to insurance companies and manufacturers. Despite their different needs, they have all completed the training with the same result, enormous savings.

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